We see it as some sort of tendency that today most of the gadgetry is taken as stereotype, in a commercial manner or simply without spiritual or architectural value. People tend to forget about the real value of things, which is not even parallel, but secant with financial value. This situation happens in the photographic industry as well, with many cameras currently being taken as commodities.
Leica wants to counteract versus this tendency, through the newly designed Leica X2 “Edition Paul Smith” digital camera. The model has been recently announced, right after the Photokina trade show.
The camera comes as a result of the collaboration between one of the most fabled British, modern fashion designers, Sir Paul Smith, and Leica Camera. He has embossed the camera with his signature “stripe pattern”. While the original Leica X2 is available in tones based on silver and black, Paul Smith has thought of blessing this model with a vibrant orange coating atop the metal plate, alongside a hand-embossed light bulb motif appointed to the pop-up flash cover. In the end, the bottom metal plate was decked with a coat of brilliant yellow finish, to provide more contrast.
Between the two colored parts, a layer of lush cowhide leather finish in the renowned “British Racing Green” stands for Sir Paul Smith’s heritage. The camera also comes with a taupe-toned carrying strap and protector case, crafted from top notch calfskin, designed and finished by the rules of Paul Smith.
If you’re wondering about the technical specifications, here’s a little intro – the Leica X2 “Edition Paul Smith” boasts with a Leica Elmarit 24 mm f/2.8 ASPH, with 1 aspheric element and 8 elements in 6 groups, 11 AF Points Auto Focus System, 2.7 inch LCD display with resolution of up to 230,000 dots, 16.5 Megapixel APS-C CMOS Image Sensor and ISO between 100 and 12500. This limited edition camera will be available in 1,500 units since current year’s month of October.
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