Building on the success of its Pride 1981, Glenmorangie has released its most expensive and exclusive whisky yet, called Pride 1978.
Only five casks containing this exquisite single malt, which started as a vintage 19-year-old whisky before being extra matured in casks which had once contained a French Premier Grand Cru claret for 15 years, have ever been laid down, making Pride 1978 an extremely rare item.
According to Bill Lumsden, Glenmorangie’s head of distillery and whisky creation, the drink features a wide range of sense elements, including sweet chestnut, apricots, toffee apple, cardamom, ginger, cedar wood, vanilla and cappuccino.
The whisky was launched alongside a work by artist Idris Khan called “Disappearing Casks”, a photographic print of swirling chalk marks. Only 700 decanters of Glenmorangie Pride 1978 will be released, priced at £3,400 (about $5,800) per item, each accompanied by a signed miniature version of “Disappearing Casks”.