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Johnnie Walker Blue Label Collection by Porsche Design Studio

By Adrian Prisca

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The guys from Porsche Design Studio have been called once again by Johnnie Walker to aid them in designing another limited edition package for their special Johnnie Walker Blue Label Collection.

This special edition was crafted from “hand-selected soft touch modern materials, brushed titanium and high-quality matte silver screen print”, according to the manufacturers, alongside “the distinctive blue and iconic square-shaped bottle of Johnnie Walker and signature slanted label”.

Having been distilled in Scotland, following traditional Johnnie Walker procedures, the liquor is superbly contained inside a limited edition Johnnie Walker Blue Label Bottle featuring a one off, special, limited edition label, penned down by Porsche Design Studio. The bottle will be available in a quite opulent, unique package which also sports the Chiller, the Mini Cube, the Private Bar and the Carton.

The limited edition package will reportedly be available in just 50 units, from the 5th of November.  The exclusive made-to-order JOHNNIE WALKER® BLUE LABEL™ Private Bar will be priced at £150,000.  while the Carton will cost £199.99, the chiller – £209.99 and the Mini Cube £319.99. More info can be found on Johnnie Walker’s Youtube Channel.

[Johnnie Walker]

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About Adrian Prisca

Founder of Luxatic and countless other projects, Adrian has shaped this website into a go-to source for discerning readers looking for the latest in luxury products and experiences. He has over 15 years of experience in creating, managing and publishing lifestyle content across numerous platforms and he’s considered a leading voice in the luxury industry. Learn more about Luxatic's Editorial Process.

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